Janine Purves shown with a white background.

Janine Purves

CFP®, CPCA, CCS

Senior Financial Advisor

Assante Capital Management Ltd.

Janine Purves helps families, executives & entrepreneurs achieve the financial future they desire.  Janine’s passion for helping others is obvious by her strong connection with her clients, and resulted in her being voted “Best Financial Planner” in Richmond Hill (2015),  and most recently a recipient of the Richmond Hill Board of Trade Professional Services Award. Her expertise has led her to be a guest speaker in numerous conferences, featured on 105.9 The Region, and CBC radio, as well at CP24, and in The Globe & Mail and Toronto Star.

Janine doesn’t stop contributing when she leaves the office.  Her commitment to enhancing the community includes working with the Richmond Hill Board of Trade,  Seneca College, The Aphasia Institute, Co-Chairing The Joy of Aging, a fundraiser for Mackenzie Health Foundation, supporting the arts through RHCPA, McMichael Gallery, mental health at High Notes Gala.  She has been recognized for her contributions to the community with awards for Leading Women, Leading Girls from both the Federal and Provincial governments; she’s received the Literacy Award from the Business Women’s Network of York Region and was a 2017 Portraits of Giving honoree for Richmond Hill.